Added: Nov 18, 2008

From: owenmack

Duration: 3:29

Shot at the Word-of-Mouth Marketing Association's WOMBAT conference, Jan. 2006.Pete Blackshaw of Neilsen BuzzMetrics (formerly Intelliseek) is the guy who coined the phrase CGM, or Consumer Generated Media. Here he talks about CGM, and CGM2, and where it's all going.

Channel: News

Tags: cobrandit  marketing  pete_blackshaw  wombat  womma 


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